Coaching

Introduction to telesales


Many companies use all means at their disposal just to appeal to customers and get them to purchase their products and services. One of the most popular strategies is the use of sales executives and assistants. There are many approaches the sales executives may adopt. One of these is the use of telesales marketing. This is where a firm will employ and train sales agents to make calls on the phone and then sale their merchandise or other products and services. A company that can benefit from these services includes a local translation company in a country such as the UK.

Learn more about translation company


Training of sales agents


When looking to train telesales agents, the first phase is usually the recruitment of these agents. An advertisement can be placed on suitable media such as the Internet, magazines and newspapers. Interested applicants will submit their applications and then ensure that only the right candidates are selected. These candidates will be eloquent, have excellent phone manners and will have some good sales techniques. These are important traits to have in telesales agents and executives. Once such individuals with some sales background are identified, the training may begin.


The telesales training program


In many industries, telesales and marketing agents are trained on two levels. The first level is product training. Telesales agents will be marketing a product or service to their customers. The agents will need to have thorough knowledge about the kind of product they will be marketing. This is very important and a good part of their time will be spent learning the product and having the capacity to answer any questions customers may have regarding all these products.


The other level of training is telesales. This kind of training will need an experienced individual. It is important to ensure that the agents known how to handle the customers, what are the best times to make the telesales calls, how to convince customers to purchase the product or service they are selling and how to maintain poise and decorum no matter the outcome of the call. These are very important consideration and proper training is essential.


Conclusion


Whenever companies are recruiting their marketing teams, they should have a good criteria that will definitely lead to proper agents being recruited. This is very important and a good part of their time will be spent learning the product and having the capacity to answer any questions customers may have regarding all these products. A firm such as a translation company in the UK should endeavor to undertake serious training of its agents as required. Telesales agents will be marketing a product or service to their customers. The agents will need to have thorough knowledge about the kind of product they will be marketing.